Event location

07 August, 2019

Slovenia, a hidden gem in the heart of Europe

Slovenia is a land of geographical and cultural diversity in Central Europe that is becoming an increasingly popular tourist destination. It lies at the junction of four major European Landscapes: the European Alps, the karstic Dinaric Alps, the Pannonian and Danubian lowlands and hills, and the Mediterranean coast. The land was a part of the Holy Roman Empire and Austria under the Habsburg dynasty until 1918, when it became a part of a new south-Slavic state called the Kingdom of Serbs, Croats and Slovenians, that was later renamed Yugoslavia. Only in 1991 it gained its independence. Even though it has always been famous for some touristic attractions, such as the Bled lake and Postojna cave, a variety of tourist experiences offered bloomed recently.

Slovenia has paved the way in systematic development of innovation in tourism and got awarded in 2009 by UNWTO. After that the country took the lead in the field of sustainable tourism, which has been crowned by National Geographic as the most sustainable country worldwide in 2017. With the Huture Summit, we want to create a space for rethinking our impact and co-creating the future we all aspire to and need. At the core of it is the community that will walk the change together. Our vision of the HUTURE.

Huture Summit will take place in the town of Nova Gorica, that literally means 'new Gorizia', because it was built in 1952 after the Paris Peace Treaty, which established a new border between then Yugoslavia and Italy. Even though the town is rather new, it hosts one of the three national theatres in Slovenia and its own university. The vibrant town in the Mediterranean part of Slovenia and its surrounding area is known for distinct wines and excellent cuisine, while the town itself offers entertainment. The Summit will take place in the center of Nova Gorica at Perla, the ultimate venue for conference events.